Sean “Diddy” Combs makes his official return to music with the discharge of his new single “Gotta Transfer On” that includes Bryson Tiller. Take heed to “Gotta Transfer On” HERE, which is the primary tune launched from his highly-anticipated new album beneath his LOVE RECORDS imprint, in partnership with Motown Information. The tune paves the best way for extra music to come back, along with his new album due out later this 12 months.
The sleek and seductive monitor illuminates his newest evolution with its unshakable groove, standout verses, and an plain hook from Bryson Tiller. Diddy initially debuted the one with a show-stopping efficiency on the 2022 Billboard Music Awards. Past inciting buzz globally, the dwell efficiency video has already amassed over 2 million YouTube views organically, together with a shock efficiency of “First Class” by Jack Harlow and the traditional “Mo Cash, Mo Issues” with Christian King Combs and Teyana Taylor. He additionally served as Host and Govt Producer of the dwell awards ceremony, precisely 25 years since he received his first Billboard Award for his debut album “No Approach Out”.
BET introduced that the legendary mogul and cultural pioneer can be honored with the distinguished Lifetime Achievement Award at “BET Awards” 2022. The coveted award honors trade giants who haven’t solely considerably formed tradition by their in depth careers, however who’ve additionally been transformative leaders that persistently encourage generations by setting a real normal of excellence.
Diddy has additionally included the monitor in customized content material for CIROC PASSION, his new signature taste in the CÎROC portfolio that delivers greater than a definite style; it’s a boldness, an depth, a frequency you could expertise. Collectively, Combs and CÎROC have now launched over 15 taste improvements, changing into a dominant trade and cultural chief within the vodka class.
Not solely is Diddy one of many highest-selling artists in historical past, he’s additionally one of the achieved music producers of all time. LOVE RECORDS represents Combs’ triumphant return to R&B as an Govt Producer, Curator and A&R of his forthcoming album. Combs will proceed his oversight on his profitable Unhealthy Boy Leisure label.
He’s a cultural icon, innovator and mogul. Along with his catalog of hit data, Diddy has produced and creatively formed the sound for superstars Mary J. Blige, The Infamous B.I.G., Mariah Carey, Jennifer Lopez, Boyz II Males, Britney Spears, Kanye West and lots of extra.
LOVE RECORDS can be devoted to R&B music and can launch singles and collaborative tasks from a collective of world-class artists, producers and songwriters.